Samantha Lux is a 22-year-old, digital content creator from a small town in Massachusetts. She got her start on YouTube by documenting her transition from male to female and has since amassed over 200,000 subscribers and 20 million channel views. She uses her platform to promote social change, specifically aiming to reduce prejudice regarding the transgender community. By using a combination of storytelling videos, educational content, surgery documentaries, and of course a little comedy, she is effectively winning over the hearts of people who may have never met a transgender person.
In 2019, Samantha graduated from the University of Massachusetts, Amherst, with a Bachelor’s degree in Communication and Political Science, and studied the construction of gender and how we interpret media representation of marginalized groups. She now actively creates content to change the narrative of the transgender community and frequently speaks at corporations, events, and non-profit organizations to educate the world on her story and the transgender community.